If we want an idea to catch on, we have to understand the science and psychology behind social transmitssion. It starts with the message.
Here’s Jonah Berger on making ideas contagious.
https://www.youtube.com/watch?v=FN4eDk1pq6U
How to Build a Movement in 4 Easy Steps
If you are a leader who built something unique over the years (a business, a church, a foundation, a philosophy) and you now sense/know/feel called to unleash a movement that is bigger than yourself out of it, the first thing to recognize is the biggest blockage to growth - to it really taking off - might be… you.
So take a look at this link for 4 “Easy” (yeah, right) Steps to building a movement, and learn with me over the 7 next days as I share and comment on 7 Ted Talk links with ideas from some of my favorite thinkers. On the docket this week I’ll be posting:
How to Get Ideas to Spread (Seth Godin) Oct 10
Contagious: Why Good Ideas Catch On (Jonah Berger) Oct 11
10 Ways to Have a Better Conversation (Celeste Headle) Oct 12
Alone Together (Sherry Turtkle) Oct 13
The Puzzle of Motivation (Daniel Pink) Oct 14
The Art of Gathering: How We Meet and Why It Matters (Priya Parker) Oct 15
Compassion and the True Meaning of Empathy (Joan Halifax) Oct 16
If you have a small group, task force, or team you want in on the discussions, invite them to this link and into a conversation on a private Facebook group you set up, a coffee/dessert club or another venue for personal thoughts and reflections.
Here’s a Ted Talk worth a listen, and a book worth a read. https://ideas.ted.com/how-to-build-a-successful-movement-in-4-steps/
